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101 Top Cosmetics Startups in California – The Future of the Cosmetics Market

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This article showcases our top picks for the best California based Cosmetics companies. These startups and companies are taking a variety of approaches to innovating the Cosmetics industry, but are all exceptional companies well worth a follow.

We tried to pick companies across the size spectrum from cutting edge startups to established brands.

We selected these startups and companies for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

Top California Cosmetics Startups

Data sourced from Crunchbase and SemRush.

ipsy

ipsy

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ipsy is an online beauty community that home delivers a box of 5 beauty samples for a monthly subscription fee.

Curology

Curology

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Curology is a cosmetic company that provides actual prescription skincare customized for their skin and delivered to their door.

Curology

MERIT Beauty

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MERIT Beauty is a cosmetic brand company that offers luxury skincare products.

Curology

Beauty Bakerie Cosmetics Brand

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Beauty Bakerie is an e-commerce, cosmetics company that offers a full product line of some of the world’s sweetest ingredients.

Curology

Beautycounter

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Beautycounter is a beauty brand that distributes products through relationship networks and online.

Curology

Memebox

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Memebox is a consumer company that provides customers with the Asian beauty products, culture, and trends.

Curology

Proven Skincare

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Proven Skincare develops skincare products intended to allow customers to design and personalize products that fit their lifestyles.

Curology

KKW Beauty

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KKW Beauty is a Kim Kardashian West’s makeup brand.

Curology

Vegamour

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VEGAMOUR is a digitally native, vegan beauty company that focuses on hair wellness.

Curology

Beautylish

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Beautylish is a social commerce website for the cosmetic industry that enables users to share beauty-related content with other users.

Curology

Topicals

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Topicals is a beauty and skincare company that specializes in the fields of e-commerce, community, and beauty devices.

Curology

Thrive Causemetics

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Thrive Causemetics offers cosmetics that are cruelty-free, vegan, and formulated with safe ingredients.

Curology

Luxie Beauty

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Luxie Beauty is a cosmetic company bringing high-quality and luxurious cruelty-free beauty products for any makeup lover.

Curology

Colorescience

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Colorescience is a luxury aesthetic makeup products line in the medical and resort spa sectors.

Curology

Kopari Beauty

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Kopari Beauty is a digitally native e-commerce beauty brand

Curology

Skylar

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Skylar designs an online retail platform that offers clean and consciously crafted fragrances that inspire happiness.

Curology

Anastasia Beverly Hills

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A beauty company based in Beverly Hills, CA.

Curology

ILIA Beauty

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ILIA Beauty is a new path for beauty by balancing safety with product performance.

Curology

Youth To The People

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Youth To The People is a provider of skincare products that helps to replenish and renew tired skin.

Curology

VIOLET GREY

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VIOLET GREY is an e-commerce beauty company focused on makeup recommendations, reviews, and information.

Curology

MIRA BEAUTY™

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MIRA BEAUTY is the world’s first universal store and collaborative library for makeup and skincare.

Curology

TRIA Beauty

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TRIA Beauty develops and markets light-based therapeutic beauty systems for the consumer market.

Curology

Kosas

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Kosas operates as a color cosmetics company.

Curology

NakedPoppy

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NakedPoppy is a clean beauty company that curates better-for-you beauty brands and tailors them to you.

Curology

Volition Beauty

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Volition Beauty is a collaborative beauty brand designed to share ideas about innovative skin and body care products.

Curology

Biosynthetic Technologies

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Biosynthetic Technologies manufactures biobased synthetic molecules that are made from organic fatty acids found in plant oils.

Curology

LAWLESS Beauty

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LAWLESS Beauty is a cosmetic company that offers clean color cosmetics focused on high-impact, full-coverage products.

Curology

OneSkin

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OneSkin Technologies is a biotechnology platform dedicated to exploring longevity science and help improve aging process.

Curology

Magnet Beauty

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Magnet Systems develops mobile application server software to simplify the development and deployment of mobile enterprise apps.

Curology

Mad Rabbit Tattoo

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Mad Rabbit is a California-based tattoo aftercare brand that offers natural products for skin and tattoo maintenance.

Curology

Facetory

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Facetory is a skincare company that offers Korean-inspired skincare products.

Curology

PulpoAR

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PulpoAR is developing integrated augmented shopping technology and AR commerce platforms for retail.

Curology

Chi Botanic

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Chi Botanic is a cellular agriculture company that provides a synthetic biology pipeline to leverage the power of the plant cell.

Curology

Alchemy 43

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Alchemy 43 is a brand of cosmetic injectable clinics that delivers the highest quality cosmetic injectable treatments

Curology

Lilah Beauty

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Lilah Beauty is a consumer goods company that specializes in providing solutions in the fields of cosmetics and beauty care.

Curology

Levita Magnetics

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Levita Magnetics develops an innovative magnetic surgical platform that serves as a catalyst of less invasive surgery.

Curology

Pacific World Corporation

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Pacific World Corporation is an innovator and supplier of proprietary beauty care products.

Curology

P/Y/T BEAUTY

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P/Y/T BEAUTY is an e-commerce business that primarily offers clean cosmetics.

Curology

ELSI Skin Health Inc. (dba Dr. Elsa Jungman)

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We are redefining how women treat their skin. Research first, skincare second. First Microbiome-Friendly Skincare.

Curology

ZendyHealth

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ZendyHealth (ZH) makes it easier than ever before to search and save on health and dental services.

Curology

DearBrightly

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DearBrightly offers prescription strength retinoids and a variety of other skincare essentials.

Curology

Beautytap

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Online ecommerce and community for cross border beauty.

Curology

Palmaz Scientific

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Palmaz Scientific develops and manufactures implantable prosthetic devices for the cardiovascular orthopedic and cosmetic markets.

Curology

Orange Twist

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Orange Twist offers a selection of the most effective non-invasive treatments for the body, face, and skin.

Curology

Chella

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Chella is a cosmetic company that creates remarkable lash, eyebrow, and skincare products.

Curology

C & The Moon

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C & The Moon is a skincare line made in Malibu that produces natural beauty care products intended to be used for skin nourishment.

Curology

CoLabs

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CoLabs is a mid-stage biotechnology company that offers products that reduce unwanted absorption of drugs into the skin.

Curology

byte

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We can’t help it. We believe in never settling. Not in life, or in looks. Look better, feel better, do better. That’s our mantra.

Curology

DefineMe

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DefineMe offers a collection of clean, vegan, cruelty-free scents.

Curology

Native

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Native aims to create healthy and natural products that humans use every day.

Curology

Alpha Moda Lab

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A make-up artist in the palm of your hand.

Curology

Davi Luxury Brand Group

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Davi Luxury Brand Group focuses on developing, licensing, and commercializing luxury skin care products.

Curology

Airelle Skincare

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Airelle Skin is a Cosmetics Company.

Curology

Fenty Beauty

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Fenty Beauty is a cosmetics brand that offers a wide range of hard-to-match skin tones for all skin types.

Curology

REVIV3 Procare

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REVIV3 Procare is to heal your scalp skin and regenerate your hair follicles.

Curology

BeautyKind

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BeautyKind is an online prestige beauty retailer that offers cosmetics and beauty products.

Curology

Rodan & Fields

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Rodan & Fields is a premium skincare brand that offers unparalleled beauty personalization from its R+F Independent Consultants.

Curology

Versed

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Versed is a cosmetic company that offers a clean skincare brand in retail and direct-to-consumer channels.

Curology

Too Faced Cosmetics

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Too Faced Cosmetics is a beauty brand that creates innovative cruelty-free cosmetics that women love to wear.

Curology

BHCosmetics

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BHCosmetics is a lower priced manufacturer and seller of cosmetics and beauty products.

Curology

Morphe

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Morphe was born in 2008 among the artists and influencers in Los Angeles.

Curology

DermStore

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DermStore is an online retailer of skin care and cosmetic products.

Curology

Murad

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Murad combines advanced scientific research and practical clinical experience to create high performance skincare products.

Curology

Lacquerbar

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Lacquerbar is an urban modern nail salon and online beauty brand.

Curology

Urban Decay

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Urban Decay unleashed a line of lipsticks and nail enamels inspired by seedier facets of the urban landscape.

Curology

SkinStore

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SkinStore is an online store that offers skincare, spa products and cosmetics.

Curology

Benefit Cosmetics

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Benefit Cosmetics offers makeup products, such as concealers, primers, and foundation products.

Curology

Bliss

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Bliss is a global iconic skin wellness brand and purveyor of unapologetic happiness.

Curology

Bare Escentuals

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Bare Escentuals is one of the fastest growing prestige beauty companies in the U.S.

Curology

Algenist

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A San Francisco-based skincare brand

Curology

OUAI

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OUAI is a webshop and retailer of hair care products and cosmetic products.

Curology

Hourglass

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Hourglass is a beauty industry.

Curology

Rare Beauty

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Rare Beauty is a cosmetics company that offers lipstick, foundation, eyeliner, highlighter, and other products.

Curology

BREAD BEAUTY SUPPLY

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Haircare basics for not so basic hair

Curology

Perricone MD

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Perricone MD provides of cosmeceuticals, diet, and nutriceutical supplements.

Curology

Summer Fridays

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Summer Fridays offers face moisturizer that contains pumpkin and apricot seed powder.

Curology

NYX Cosmetics

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NYX is a beauty and cosmetic brand that offers permanent collection of special-occasion makeup.

Curology

Junk Theory

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Junk Theory is an operator of a clean beauty brand for the daily essentials.

Curology

SOS BEAUTY INC

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Beauty Brand Development, Brand Management, Product Development, Turn Key Manufacturing

Curology

SEED Beauty

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Seed Beauty is a premier destination for acceleration & scaling in the beauty industry.

Curology

Bare Minerals

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Bare Minerals is a cosmetics brand that produces many products in chemical-free cosmetic range.

Curology

SkinSpirit Skincare Clinic and Spa

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SkinSpirit Skincare Clinic and Spa has become one of the top destinations for aesthetic skin and body care in the country.

Curology

UOMA Beauty

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UOMA Beauty is a producer of beauty products intended to suit all skin complexions.

Curology

Pixi Beauty

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Pixi Beauty is an online retailer that sells cosmetics, makeup and beauty care products.

Curology

Stila Styles LLC

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Stila Cosmetics is a cosmetics company.

Curology

Cos Bar

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Luxury Specialty Beauty Retailer

Curology

Physicians Formula

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Physicians Formula is a mass-market cosmetics company specializing in color corrective makeup.

Curology

DERMA E

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DERMA E is a rapidly growing trailblazer of eco-ethical skincare.

Curology

The Radiant Creations Group

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The Radiant Creations Group provides personal care products for skin protection and hydration.

Curology

SuperOrdinary

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SuperOrdinary is the distributor of coveted beauty & cosmetics brands.

Curology

Portrait

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Portrait offers personalized aesthetic dermatology practices and is committed to building a better experience for patients and providers.

Curology

OSEA

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OSEA offers is an e-commerce platform that provides wellness, beauty, spa, clean beauty, skincare, natural products, and services.

Curology

MoxieLash

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MoxieLash is a pioneering platform that offers a diverse selection of magnetic eyeliner for magnetic eyelash companies.

Curology

beGlammed LLC

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The leading on-demand beauty service sending the industry’s best hairstylists, makeup artists and nail techs straight to your door!

Curology

The Detox Market

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The Detox Market is a passion project, an experiment that turned out well.

Curology

Every Man Jack

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Every Man Jack distributes a wide range of naturally made grooming products for men.

Curology

Moroccanoil

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Moroccanoil is an online cosmetics products company.

Curology

HCT Group

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HCT Group is a cosmetics design and manufacturing company.

Curology

Ole Henriksen

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Ole Henriksen is a danish skin cosmetician and manufacturer of skin care products.

Curology

Haus Beauty

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Haus Beauty is a new beauty Startup.

Curology

Markwins Beauty Brands

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Markwins Beauty Brands has been setting itself apart from other brands in the cosmetics industry.

Written by Mark Smith

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