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Chicago’s Flourishing Advertising Firms Dictating Shopping Trends Nationwide


Chicago, a city famed for its skyline, deep-dish pizza, and vibrant culture, is also a hotspot for a dynamic blend of advertising companies. The Windy City’s advertising industry is characterised by a plethora of firms specialising in varied fields such as digital media, enterprise software, marketing automation, messaging, mobile advertising, retail technology, and analytics, among others. These advertising enterprises contribute significantly to the city’s robust economy, pioneering innovative approaches to outreach, brand promotion, and audience engagement.

In this series, we take a closer look at some prominent advertising companies headquartered in Chicago, Illinois. These firms have not only made a mark in the city but are also making waves nationwide and even globally. We delve into what these companies do, their industry, their team, and the key services they offer. To get a better understanding of these firms, we provide a brief bio for each.

So without further ado, let’s dive in and explore the vibrant world of Chicago’s advertising industry, one company at a time.

Basis Technologies

Founded by Shawn Riegsecker, Basis Technologies is an enterprise software provider with a hefty lean towards advertising and digital media. Their claim to fame is creative cloud-based workflow automation and business intelligence software for marketing and advertising roles. This technology significantly simplifies advertising and marketing tasks by leveraging efficient buying methods across all channels. Follow them on LinkedIn, Facebook, and Twitter for more updates.

Vibes

Vibes, founded by Alex Campbell and Jack Philbin, specializes in digital marketing, marketing automation, messaging, mobile advertising, and more. With the assistance of the Vibes Mobile Engagement Platform, marketers can effortlessly manage mobile communication channels enhancing brand outreach and engagement. Learn more about their work on their Facebook, LinkedIn, and Twitter pages.

Cooler Screens

Cooler Screens, established by Arsen Avakian, Glen Tullman, Greg Wasson, and Jamie Koval, revolutionizes retail technology, advertising, and digital marketing with their interactive digital displays. These innovative screens help customers make informed shopping decisions while providing retail partners with valuable insights. Check out their LinkedIn to get a taste of their technology-centric approach to advertisement.

Attain

Co-founded by Brian Mandelbaum and Dominic Bennett, Attain leverages aggregated consumer data to facilitate precise targeting and marketing strategies. Stay connected with them on LinkedIn and Twitter.

Cheetah Digital

Cheetah Digital was led by Sameer Kazi to become a significant cross-channel customer engagement solution provider. This enterprise helps businesses build lasting customer relationships with their extensive suite of services. Check them out on Facebook, LinkedIn, and Twitter for more insights.

Market Track

Conceived by Jim Streibich, Market Track offers web-based competitive analysis, ad tracking, and decision-support solutions that help businesses make informed strategic decisions. Get more info on the company’s offerings by visiting their LinkedIn page and following them on Twitter.

3Q/DEPT

David Rodnitzky, Scott Rayden, and Will Lin formed 3Q/DEPT, an innovative company focusing on advertising, semantic search, and social media. Get to know them better on LinkedIn, Facebook, and Twitter.

4C Insights

Co-founded by Alok Choudhary and Lance Neuhauser, 4C Insights is executing pioneering work in advertising, marketing, and social media. They can be found on Facebook, LinkedIn, and Twitter.

Vibe

Established by Arthur Querou and Franck Tetzlaff, Vibe is an advertising firm specialized in Connected TV (CTV) and Over The Top (OTT) platforms. Find more about them on their LinkedIn page.

audience.ai

Specializing in advertising and marketing software technology, audience.ai is making significant strides in the industry. Follow them on Facebook, LinkedIn, and Twitter to stay updated with their latest work.

MoveSpring (A Reward Gateway Company)

With founders Anthony Knierim, John Contreras, and Vincent Williams at the helm, MoveSpring is making fitness, health care, and wellness approachable and inclusive at the workplace. You can learn more about their activities from their Facebook, LinkedIn, and Twitter pages.


Written by Mark Smith

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