Exploring Stamford’s Pioneering Giants in the Consumer Advertising Industry


Stamford, Connecticut, long known for its vibrant business community, sits at the heart of America’s advertising industry. It is home to an array of companies flourishing in every conceivable niche within the sector. Some of the notable names include Tru Optik, SponsorUnited, Factors.AI, Cenveo, Affinion Group, MediaCrossing, Tenerity, The Lockwood Group, Brand View, Local Yokel Media, and Spectrum Reach. Each of these businesses plays a vital role in shaping the advertising landscape, locally and beyond.

These innovative companies reflect the diverse sectors served including Ad Targeting, Analytics, Big Data, Digital Media, Marketing, Sponsorship, Software, Content, Manufacturing, Printing, Publishing, and Product Design among others. They have carved space for themselves with unique product offerings and robust platforms which have thus redefined the standards within their respective industries.

Stamford, with its welcoming business environment, has proven advantageous for these startups, allowing them to thrive and compete on a global scale. The following section provides a brief description of each company, presenting an overall picture of their individual roles in the industry.

Tru Optik

Founded by Alex Geis and Andre Swanston, Tru Optik is revolutionizing the advertising industry with its patented Household Graph™ of more than 80 million homes. Engaging consumers across OTT, streaming audio, and gaming, this startup is setting a new standard in scale, accuracy, and privacy compliance. You can follow them on Facebook, Linkedin, and @TruOptik on Twitter.


Bob Lynch’s brainchild, SponsorUnited, is thriving as a global sports and entertainment intelligence platform. Launched in 2018, it connects the entire partnership ecosystem with the most comprehensive data available. SponsorUnited is also quite active on social media – check them out on Facebook, Linkedin, and @sponsorunited on Twitter.


The brainchild of Aravind Murthy, Praveen Das, and Srikrishna Swaminathan, Factors.AI simplifies analytics for businesses, enhancing their marketing decisions. Checkout their Facebook, Linkedin and @factorsai on Twitter as well.

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Written by Mark Smith

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