As the commercial and cultural powerhouse of the south, Atlanta, Georgia has plenty to offer. This includes a vibrant advertising industry that is fuelled by a variety of dynamic companies. Many national and global ad industry players call Atlanta home, focusing on everything from digital media and telecommunications, to advanced analytics, and leveraging artificial intelligence for customer engagement. Let’s take a closer look at some of the key companies that make up the Atlanta advertising scene.
All these companies share a common thread—they are based out of Atlanta. This gives them a distinctly Southern, but also a global perspective due to Atlanta’s status as an international transport hub and cultural melting pot. Many of these companies have deep roots in the area, while others are newer but are no less committed to leveraging Atlanta’s friendly business environment, skilled workforce and world-class infrastructure for success in the advertising industry.
Whether legacy operators or disruptive startups, these companies illustrate the dynamism and diversity of the advertising industry. Each one is carving out its own niche, offering unique products and solutions to their clients. Now, let’s dive in and learn more about these companies and what they bring to the table.
Founded by James Cox, Cox Enterprises is an international powerhouse in the fields of communications, media, and automotive services. Among its major brands are Autotrader, Kelley Blue Book, and Manheim. Cox has a robust online presence on platforms like
Facebook and Twitter (@CoxEnterprises).
Initiated by founders Andy Powell and Kevin Mann, CallRail is a smart integrative platform that provides analytics and phone call tracking to businesses. Its goal is to optimize marketing campaign performance. Keep up with them on
LinkedIn,
Facebook or Twitter (@callrail).
Founded by Reid Hailey, Doing Things Media is a major social media player that owns and operates over 20 popular online brands. They strive to connect consumers worldwide through humor and positivity. Stay connected with Doing Things Media on
LinkedIn,
Facebook.
Established by JT Batson in 2016, Hudson MX offers innovative solutions that empower agencies and brands to achieve more in the ever-evolving media ecosystem. Connect with Hudson MX on
LinkedIn or Twitter (@HudsonMXInc).
Sideqik, co-founded by Jeremy Haile, Kurt Uhlir, and Tree McGlown, offers a unique intelligence solution for influencer marketing, allowing brands to connect with the new generation of consumers effectively. Engage with them on
LinkedIn,
Facebook or Twitter (@TeamSideqik).
Founded by Bogdan Constantin, Voxie is a leader in AI text marketing, driving revenue with its unique combination of automation, personalization, and optimization. Find Voxie on
LinkedIn,
Facebook, or Twitter (@voxiechat).
Analytics IQ, founded by Dave Kelly, Dean Kelly, and Mike Hattub, provides innovative marketing data and predictive analytics solutions. Connect with Analytics IQ on their corporate
LinkedIn,
Facebook pages or follow them on Twitter (@analyticsiq).
Established in 2014 by a group of founders including David Cummings and Sangram Vajre, Terminus is an account-based marketing platform enabling B2B marketers to engage decision-makers effectively. Join them on
LinkedIn,
Facebook or Twitter(@terminus).
Co-founded by Andris Merkulovs and Martins Bratuskins, Monetizr offers scalable advertising solutions within mobile video games, providing superior engagement rates. Stay in touch with Monetizr on
LinkedIn.
Cardlytics, co-founded by Hans Theisen, Lynne Laube, and Scott Grimes, provides enhanced marketing relevance and measurability based on purchase intelligence. Keep updated with them on
LinkedIn,
Facebook or Twitter (@cardlytics).
Last but not the least, Silverpop, co-founded by Aaron Shapiro and David Bloom. This company specialises in helping marketers transform customer experience— increasing engagement and driving revenue. Follow them on
LinkedIn,
Facebook or Twitter (@silverpop).
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