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Spotlight on Limassol-Based Advertising Firms Revolutionizing the Global Market


Cyprus has emerged as a vibrant hub for passionate entrepreneurs and startups specialising in the advertising industry. In particular, the coastal city of Limassol has become headquarters for a number of impressive companies aiming to redefine the realm of advertising, ranging from machine learning applications to influencer marketing, creating scalable business models and delivering significant value to their global customers. Here, we delve into and showcase some of these companies that call Limassol, Cyprus, their home.

These companies are not only pushing the boundaries in their respective fields but are also contributing to the technological ecosystem in Cyprus. Working in diverse areas such as machine learning, digital signage, influencer marketing, web design, marketing automation and more, these companies are making a significant impact locally and internationally.

Their significance to the country’s steadily growing economy is considerable, generating new employment opportunities and attracting investment, both national and international, to further the technological development within Cyprus. The following companies highlight the range of innovation flowing from Limassol and provide a glimpse of Cyprus’ impact on the global advertising landscape.

Displayforce.ai

Co-founded by Serge Gale, Displayforce.ai is a unique technology platform for interactive customer communication at points of sales. Their POS advertising platform allows firms to manage interactive displays and automate advertising. The company, focused on the industries of banking, retail and others, bagged the AI and Machine Learning Microsoft Partner Awards in 2019. Follow them on @Displayforce1, Facebook and LinkedIn.

BuzzGuru

Founded by Pavel Beinia, BuzzGuru furnishes marketers with an influencer marketing technology to execute advertising campaigns at scale. The platform offers insightful analytics on influencers’ performance and competitors’ campaigns on social media. You can find them on @buzzguru, Facebook, and LinkedIn.

workpido

Workpido, founded by Mike Raitsyn, is a marketplace teeming with freelancers who are ready to assist businesses achieve their growth goals. Specialising in sectors like marketing, legal advice and many more, it offers affordable professional aid to enterprises of all scales.

AdOperator

Founded by Chen Alex, AdOperator provides a proprietary self-serve adnetwork platform for advertisers and publishers. The company’s unique cost-effective ad serving engine utilises more than 500,000 queries per second seamlessly. Follow them on @AdoperatorDSP, Facebook and LinkedIn.

machinesearch.io

Co-founded by Erick and Maksim Jakovlev, machinesearch.io is a search engine for industrial machines, equipment, and vehicles. By utilising artificial intelligence, it simplifies the process of finding the perfect machine for sale from numerous options available worldwide. Follow them on LinkedIn.

Embria

Founded by Pavel Yakovlev and Vladimir Gurov, Embria is an international startup builder and investor based in Limassol, which has been founding, funding, and growing tech companies since 2007. Follow them on Facebook and LinkedIn.

PropellerAds

Founded by Aleksandr Fedorov, PropellerAds provides an advertising platform for mobile advertising. Follow them on
@propellerads, Facebook and LinkedIn.

BitFlash

Specialising in mobile software for video games, BitFlash is paving the way for a new wave of digital advertising. Follow them on
Facebook and LinkedIn.

Zorka.Agency

A digital marketing agency, Zorka.Agency specialises in creating ROI-forecasted strategies with risk assessment to help businesses scale up. Among their various services they provide data-driven approaches, creative strategies, precise media targeting and more. Follow them on
@zorkaagency, Facebook and LinkedIn.

AdTech Holding

Located in Limassol, AdTech Holding is dedicated to the establishment of startup ecosystems and innovation labs for AdTech and MarTech projects. Follow them on LinkedIn.

NOTIX

Founded by Karina Arkhangelskaya, Notix is a multifunctional web and in-app push notifications service, perfect for audience engagement, user retention, and monetization. It’s a platform equally suitable for individual and corporate clients. Follow them on @notix_push/, Facebook and LinkedIn.

Written by Mark Smith

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